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Trends & Analysis (PDF) Members - You Save $100! |
Our Price: $249.95 Member Price: $149.95 |
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 The IHRSA 2009 Consumer Report, published in December 2009, takes a detailed look at the metrics and participation trends of America's fitness facilities.
Who's the typical club member? What sort of exercises do they prefer?
The Report provides authoritative, up-to-date answers- statistics on clubs members, including demographics, income, membership history, attendance, equipment usage, and much more.
Compiled and written by IHRSA and Sports Marketing Survey, it's an invaluable tool - a resource to consult before making new purchases, expanding a facility, etc.
If you're interested in learning more about health club consumers, this publication is for you! |
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Creating a Member-Centric Club Environment (Webinar)
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Selling the Value Proposition (Webinar)
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The Healing Power of Exercise
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Price: $59.00 Member Price: $39.00
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Price: $59.00 Member Price: $39.00
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Price: $49.95 Member Price: $29.95
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Presented by: Karen Wischmann, President, Total Woman Gym
Length: 1 hour 24 minutes
In this webinar, you will:
- Learn how to define your club's standards for member-centric excellence
- Discover how to create programs that get and keep your members involved
- Explore how to use your web site to create a community for your members
- Learn how to communicate with your members the right way
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Online Education: IHRSA's Spring 2009 Webinar Series – Club Success in a Recession
Selling the Value Proposition
Presented by: Chris Gallo, President, Health Club Development Company
Kevin Hedley, COO, O2 Fitness
Length: 90 Minutes
In this webinar, you’ll learn:
- Creating a unique value proposition for your club during a recession
- Studying member feedback to discover what your members truly
“value” most about the health club experience – from the 2009 HCD-IHRSA
Member Surveys
- “Wowing Clients” – Club design, staffing and operating procedures that maximize club value
- Value selling with verbal mastery – features vs. solutions
- Using the keys of exercise psychology to maximize “value” in the
sales process to elevate membership & personal training sales
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50 Groundbreaking Studies Show that Regular Exercise Fights Disease, Improves the Quality of Life, and Helps Stave Off the Ravages of Aging.
As many of the most prestigious medical journals in the world attest, regular exercise not only helps people look and feel better, it can help prevent and treat almost every imaginable disease and increase one's life-span.
New Offer! Customize the cover of The Healing Power of Exercise PDF with your company's logo!
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Personal Training Management – Eight Critical Components (Webinar)
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2008 IHRSA European Market Report
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Creating and Sustaining a Member-Service Culture
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Price: $59.00 Member Price: $39.00
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Price: $149.95 Member Price: $89.95
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Price: $69.95 Member Price: $59.95
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Online Education: IHRSA's 2009 Webinar Series
Personal Training Management – Eight Critical Components
Presented by Brent Darden, Owner & General Manager, TELOS Fitness Center
- Learn how to create a foundation for success
- Review internal and external marketing principals of marketing personal training
- Understand why support systems are the secret to a successful program
- Discover how to build ownership and accountability among trainers
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The 2008 IHRSA European Market Report, produced in conjunction with Deloitte and sponsored by Matrix Fitness Systems/Johnson Health Tech, is the most comprehensive and authoritative source of data available on the European fitness market; a great tool for researchers, banks, investors, governments, insurance companies, club owners, and suppliers.
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Explains what a “membership-service culture” really is and why it is so important. The DVD details the difference between a customer and a member and reviews why member retention is the outcome of good customer service. The DVD also discusses the key variables that most impact membership retention ,as well as examines what clubs can do to provide exceptional customer service.
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Forgot your password? If you are an IHRSA member and you have questions about your login, please email membership@ihrsa.org. If you have questions about your order, or are having ordering difficulties, please email info@healthylearning.com.
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