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Welcome.
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Trends & Analysis (PDF) Members - You Save $100! |
Our Price: $249.95
Member Price: $149.95 |
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The IHRSA 2009 Consumer Report, published in December 2009, takes a detailed look at the metrics and participation trends of America's fitness facilities.
Who's the typical club member? What sort of exercises do they prefer?
The Report provides authoritative, up-to-date answers- statistics on clubs members, including demographics, income, membership history, attendance, equipment usage, and much more.
Compiled and written by IHRSA and Sports Marketing Survey, it's an invaluable tool - a resource to consult before making new purchases, expanding a facility, etc.
If you're interested in learning more about health club consumers, this publication is for you! |
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Selling Club Memberships
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Retain and Gain: Member Retention – the Key to Club Success (Webinar)
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Financial Management: The Must KNOWs and DOs for Success in 2010 (Webinar)
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Price: $69.95
Member Price: $59.95
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Price: $59.00
Member Price: $39.00
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Price: $59.00
Member Price: $39.00
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Selling Club Memberships presents an overview of the basic factors involved in health/fitness club membership sales. The DVD offers a proven 5-point plan for generating membership sales leads and reviews the key elements attendant to utilizing effective telephone skills in selling club memberships.
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Online Education: IHRSA Webinar – Retain and Gain: Member Retention – the Key to Club Success
Presented by: Jarod Cogswell, General Manager / Regional Wellness Director, ClubSport Oregon / Leisure Sports, Inc.
In this webinar, you’ll:
- Learn how to minimize membership cancellations
- Review and understand the benefits of improved member retention
- Learn how to enhance your service culture and how it affects your membership retention
- Explore new member retention tools
- Learn how to dominate your competition
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Online Education: IHRSA's 2009 Webinar Series
Financial Management: The Must KNOWs and DOs for Success in 2010
Presented by Chris Evans and John Atwood, Atwood Consulting Group
- What’s your plan for 2010? Do you see growth, flat or decline in memberships, average dues, ancillary/profit center revenues?
- Is your accounting and financial system adequate for effective profit and loss tracking, budgeting, and forecasting?
- Discuss your 2010 Budget – key DOs and DON’Ts for the best practical application of your club’s resources
- Understand financial management and what you have to keep your eye on
- Review the top 5 priorities for financial management in 2010
Note: At the current time, the webinar archives are only accessible on Window's based PC's.
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IHRSA's Guide to Health Club Cleanliness (PDF)
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Take Back Your Life! (100 Brochures)
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Club Business International (CBI) Subscription (1 year)
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Price: $14.95
Member Price: $9.95
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Price: $34.95
(100 copies)
Member Price: $24.95
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12 Month Subscription Price: $24.95
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In June 2008, IHRSA launched a research program to explore the ways in which perceptions of health club cleanliness have become an important part in retaining members. Specifically, we wanted to understand how club cleanliness affects member usage, retention and in-center spending. This research project—which includes an online survey of health club members and health club staff, along with a series of interviews among club operators—finds that members are indeed more likely to renew, recommend and increase the use of fee-based services and programs when they perceive the club to be clean.
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Order Ready-Made Mailers for your Prospective Members
IHRSA presents an easy marketing piece that you can use immediately.
Titled “Take Back Your Life!”, these self-mailing trifold brochures
reinforce the many benefits of regular exercise. Get the health
benefits of club membership in front of your best prospects.
Add your own labels for your return address and mailing address and
show how membership in your club can help anyone achieve their fitness
goals. Each brochure is 8.5”x11” and folded into thirds. Orders come
in bundles of 100.
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Subscribe to the Club Business International.
CBI is the world's leading magazine for the health and fitness industry.
A one year subscription includes:
- 12 issues of Club Business International Magazine (monthly)
- IHRSA's Annual State of the Health Club Industry Report (June)
- F.I.T. - IHRSA's Fitness Equipment and Buyer's Guide (September)
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Store Login Information
If you are an IHRSA member or a returning customer, login as a returning customer to begin shopping. Members, please use the same login information you use for IHRSA.org to receive our member pricing offers.
Forgot your password? If you are an IHRSA member and you have questions about your login, please email membership@ihrsa.org. If you have questions about your order, or are having ordering difficulties, please email info@healthylearning.com.
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